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Competitiveness, Strategy, and Productivity

After completing this chapter, you should be able to:

• List and briefly discuss the primary ways that business organizations compete.

• List five reasons for the poor competitiveness of some companies.

• Define the term strategy and explain why strategy is important for competitiveness.

• Contrast strategy and tactics.

• Discuss and compare organization strategy and operations strategy, and explain why it is important to link the two.

• Describe and give examples of time-based strategies.

• Define the term productivity and explain why it is important to organizations and to countries.

• List some of the reasons for poor productivity and some ways of improving it.

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